Bucky had it right. “You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.”
That’s why we’re awarding a $100,000 prize each year for comprehensive solutions that radically advance human well-being and ecosystem health. The 2008 prize will be conferred June 23rd in NYC.
The 2009 Challenge begins this fall. Stay tuned..! .
If you would like to receive email updates about the 2009 Challenge, please send a request to challenge (at) bfi (dot) org with the word “subscribe” in the subject line.